hygge is coziness. it is comfort and warmth and being content. it is surrounding yourself with people and an environment that make you feel good. it's appreciating the little joys around you. it feeds your happiness. and mirth.
the hyggehouse puts it well: "hygge is being aware of a good moment whether it’s simple or special."
chez vrony in zermatt, switzerland
hygge for me is an early start at a cozy coffee shop with good music and a fully charged laptop. my go to's: here in zürich, here in houston, here in stockholm. hygge is my one of my favorite places in the world-- the little cabin called chez vroni, in the shadows of the matterhorn, only accessible by hike. sitting on a sheepskin on a heart carved wooden chair, doilies in the window is hygge at its best.
hygge isn't reserved for winter. summer picnics, evening bonfires: all can be hygge.
the zermatt caftan from our 2nd collection was designed with this very spot in mind. hygge is the basis for the collection. "resort" styles are typically made for warm weather holidays, but we took a different spin on it that made sense to us. we created a few caftans for your winter holiday, but many are for hygge wherever you are. most are easily layerable-- over jeans or a turtleneck, under a jacket. the fabrics are suitable for fall and a california or southern winter.
we encourage you to figure out your hygge. stock up on socks and candles, make some stew, invite friends over for fondue, buy a mug to get you excited about afternoon tea breaks and embrace the comfort of the season.